Why Jeevan Lakshya is top most popular Life Insurance Scheme
- June 28, 2025
- Posted by: jibankrnath101
- Category: term plan

LIC’s Jeevan Lakshya in a more heart-to-heart way—like how you’d explain it to a friend over chai:
🌱 What is Jeevan Lakshya really about?
Think of it as a financial safety net woven with love—especially for parents who want to secure their child’s future, no matter what life throws their way.
💖 Why families love it:
- If something happens to you, the plan steps in like a guardian angel. It pays your family a yearly income to help with school fees, daily needs, or dreams you had for your child.
- At the end of the policy, your family still gets a lump sum—even if you’re not around. That’s powerful peace of mind.
💡 What makes it stand out:
- Premiums stop, but benefits continue: If the policyholder passes away, no more premiums are needed—but the plan keeps working.
- Bonuses add up: Over time, LIC adds bonuses to your plan, like a reward for staying committed.
- Flexible payment options: Monthly, quarterly, yearly—you choose what fits your budget.
- Tax benefits: You save on taxes while building a legacy.
🎯 Why it’s called “Lakshya” (meaning “Goal”):
The LIC Jeevan “Lakshya” plan is named “Lakshya,” meaning “Goal” in English, because it is designed to help individuals and families achieve long-term financial goals, especially those related to:
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Child’s Future Education or Marriage: The plan ensures that even if the policyholder is not around, the family continues to receive financial support annually, and a lump sum amount at maturity — helping fulfill important life goals like a child’s education.
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Financial Security: It acts as a safety net, ensuring that the goal of financial stability is met, even in the absence of the policyholder.
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Savings with Purpose: It promotes disciplined saving with a clear objective — to secure a financially stable future for loved ones.
In short, the plan aligns with the “goal-oriented” approach to financial planning, which is why LIC aptly named it Jeevan Lakshya — a life plan with a purpose.
The key features of LIC’s Jeevan Lakshya Plan (Plan No. 733) include:
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Combination of Protection and Savings: It is a non-linked, participating, individual life assurance plan that provides both financial support for the family in case of the policyholder’s unfortunate death and a lump sum amount at maturity for surviving policyholders.
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Annual Income Benefit: In case of the policyholder’s death during the policy term, 10% of the Basic Sum Assured is paid every year until one year before maturity.
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Maturity Benefit: If the policyholder survives the policy term, the Maturity Benefit includes the Sum Assured on Maturity + vested bonuses + Final Additional Bonus (if any).
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Premium Waiver Benefit: Upon death of the life assured, future premiums are waived, but policy benefits continue.
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Bonus Participation: Being a participating policy, it is eligible for bonuses declared by LIC.
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Policy Term and Premium Payment Term: The policy term ranges from 13 to 25 years, with the premium payment term being 3 years less than the policy term.
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Loan Facility: Policyholders can avail of a loan against the policy after it acquires a surrender
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value.
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Rider Options: Additional riders such as Accidental Death and Disability Benefit Rider and New Term Assurance Rider can be added for enhanced protection.
Here’s a friendly comparison between LIC Jeevan Lakshya and LIC Jeevan Tarun—both are child-focused plans, but they serve slightly different purposes depending on your goals:
Feature | LIC Jeevan Lakshya | LIC Jeevan Tarun |
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Type | Participating Endowment Plan | Participating Limited Premium Money-Back Plan |
Ideal For | Parents securing child’s future (education, marriage) | Parents planning for periodic payouts during child’s growing years |
Entry Age (Life Assured) | 18 to 50 years | 90 days to 12 years |
Maturity Age | Up to 65 years | 25 years (fixed maturity age of child) |
Policy Term | 13 to 25 years | 25 minus child’s age at entry |
Premium Payment Term | Policy Term – 3 years | Limited (same as policy term) |
Death Benefit | Annual income + lump sum at maturity | Sum assured + bonuses |
Survival Benefit | Not applicable | 5 annual payouts from age 20 to 24 (optional %) |
Maturity Benefit | Sum assured + bonuses | Remaining % of sum assured + bonuses at 25 |
Bonus Participation | Yes (Simple Reversionary + Final Bonus) | Yes (Simple Reversionary + Final Bonus) |
Loan Facility | Yes (after 2 years) | Yes (after 2 years) |
Tax Benefits | Under Section 80C & 10(10D) | Under Section 80C & 10(10D) |
🧡 In simple terms:
- Jeevan Lakshya is like a safety net—if something happens to the parent, the plan keeps going and ensures the child gets annual income and a lump sum.
- Jeevan Tarun is more like a gift plan—it gives your child money during their college years and a final payout at age 25.
If you’re looking to protect your child’s future no matter what, Lakshya is a strong emotional and financial shield. If you want to support your child’s milestones with timely payouts, Tarun is a great fit.
We “Investor marg” love to help you bring it to life.
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Contact us at the Investor Marg local office nearest to you or submit a business inquiry online.